What is creativity?
Creativity means thinking in new ways and using
imagination to create ideas.
What is innovation?
Innovation means turning ideas into useful products or
services that people can use or buy.
Why are creativity and innovation
important?
They help people and businesses to:
- Create new products and
services
- Improve and reinvent old ideas
- Think in different and “outside
the box” ways
- Gain a competitive advantage
- Find a niche (a special
need in the market)
How do they benefit the economy?
- Help countries grow and
develop
- Make businesses more efficient
- Encourage new technology
- Create jobs and industries
- Help countries compete
globally
What is an entrepreneur?
An entrepreneur is a person who has an idea and turns it
into a business.
Skills of a good entrepreneur:
- Willing to take risks
- Creative and innovative
- Logical thinker
- Flexible and adaptable
- Shows initiative
- Motivated and focused
- Resilient (does not give up)
Stages of developing a business
idea:
- Think of an idea and check if
it is good
- Develop and test the idea
- Launch the product or service
- Grow and improve the business
Key Idea:
Creativity + Innovation = New ideas that help businesses and
economies grow!



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